Who We Are

Who We Are

Founded by Pamela Lynne Sorensen, Pamela’s Punch, LLC has been a leading source of information for the “who, what, when, and where” of Washington, DC’s and LA’s social, professional, and philanthropic scene since November 2006. As of March 2015, the blog format is now focused on the PEOPLE who make each market exceptional by way of Punch Profiles under the People to Know category. 

Fans of Pamela’s Punch include executives from a variety of industries, including media, entertainment, arts, hospitality, retail, marketing, technology, professional services, education, policy, and nonprofit. They look to the Punch brand for guidance as to where to go, what to do, who to know, what to wear, where to spend their time and money and much more. The Punch community is educated, affluent, social, cultured, sophisticated, forward thinking, philanthropic and globally-minded.


Pamela attended the Pennsylvania State University in State College, Pennsylvania, where she was a Tri-Delta and earned a Bachelor of Arts degree in Speech Communications. After graduation, Pamela continued to reside in the northern Virginia area and began her career in sales and business development, working in a variety of industries, including defense contracting, professional services, telecommunications, and executive networking, yet always for emerging companies. She played an integral role in the revenue stream growth and success of Net2000 Communications, Potomac Officers Club, and ExecutiveBiz, where she became Partner.

In 2006, she chose to take a chance and left her career to launch the Pamela’s Punch website. Since its founding, the Punch brand has grown to include a variety of online, social, and live media assets and a team of correspondents and has expanded into the west coast market with Pacific Punch and soon New York City. Today, she not only runs the Punch, but Pamela also has several clients for whom she consults in the areas of: SOCIAL NETWORKING, SOCIAL INFLUENCE, & KEY INTRODUCTIONS.

Considered an “Influencer” and “Connector”, amongst many of her activities, Pamela has been featured as Gilt City DC’s “Guest Curator”, has appeared on Verizon Wireless’ 4G LTE online advertisement, has spoken at her alma mater during “Start-Up Week” three years in a row, and was featured in the Lindsay Volkswagen’s “Sign Then Drive” commercial which aired throughout the Washington Metro area on television. She is on the list of TopRank Online Marketing’s 2014 25 Women Who Rock Social Media. Pamela was also the co-host for Washington Life TV’s “Year in Review” on the CW-DC50, specifically on the “Most Fashionable” segment and was the guest interview for Verizon FiOS1’s “Push Pause” show. In spring 2010 and winter of 2011, Pamela was a guest on the national radio show Peter Greenberg World Wide as a DC Insider. She has made numerous guest interview appearances on FOX News Sunday (nationally), NewsChannel 8/WJLA, “Live This Morning”, “Let’s Talk Live!”, and “Washington Business Tonight with Rebecca Cooper”, Comcast Newsmakers, DC’s Office of Cable Television TV-16, DC Compass, and was a frequent guest on radio’s MiX 107.3FM with Tommy McFly. She was the live Washington, DC correspondent interview Inauguration evening 2009 for FOX News Channel and is the My City Life Correspondent for the podcast “Miss This Show and Die!” which is based out of Los Angeles.

In 2010, Pamela contributed to Washington Life magazine with her article in SUNDANCETWENTYTEN. Early in 2009, she was chosen out of thousands of applicants to be on a television episode of Discovery Channel’s Planet Green’s “Emeril Green” with celebrity chef Emeril Lagasse. The episode aired Monday, September 28th, 2009 at 8pm EST. During the show, Emeril shared helpful cooking and eating tips for Pamela as she manages her busy life about town. In 2008 Pamela was chosen to be the “Insider” for the 2009 Wallpaper* Washington, DC Tour Guide book.

She has been featured in publications such as Town & Country magazine, WHERE magazine, NBC4 Washington, DC website DC magazine, Washington Life, Capitol File, Local Kicks, FamousDC, mediabistro FishBowlDC, Examiner,  Scene Bisnow, New York Social Diary’s Washington Social Diary, The Hill, Washington Post, The Washington Times, Washington Post Express, Fashion Washington, Washingtonian, and was chosen by Washingtonian as one of “Washington’s 25 Most Beautiful People” in 2002.

Pamela has been assigned to blog across the world in places such as Miraval Resort, AZ, Borrego Springs, CA, Essaouira, Morocco, Paris, France, the country of Wales and other exotic locales.

Her many community fundraising activities include: Consultant for Chris4Life Colon Cancer Foundation, Co-Chair for Refugees International’s Young Humanitarian Circle, Steering Committee Member for Trust for the National Mall’s L’Enfant Society, Fashion for Paws Advisory Board Member and Mistress of Ceremonies, Leukemia & Lymphoma Society Woman of the Year 1st Runner-up raising $127,000, Red Cross of the National Capital Area Oscar Night DC Chairperson, CharityWorks Board member, National Cherry Blossom Festival Pink Tie Party Host Committee Member, Northern Virginia Technology Council Foundation founding Board Member, and has raised money and awareness for Washington Ballet, Washington Project for the Arts, Northern Virginia Fine Arts, Children’s Hospital, Suburban Hospital and countless others.

Today, Pamela resides in Arlington, Virginia with her puppy Frasier.  She rescued the 3 month old Doberman-Hound mix female from the Washington Humane Society mobile unit in May 2015 and has a passion for all things “doggie”. Once a global & coast-to-coast traveler, she finds her most joy comes from spending time in the metro area, exploring dog-friendly businesses, reading, writing, & networking with like-minded folks as well as supporting small local company owners.

Pamela’s current leadership positions in the nation’s capital:

She serves as a Brand Ambassador for:


  • Lindsey Clark
  • Niki Clark
  • Whitney Stringer
  • Loreana S Gonzalez Lazzarini
  • Megan McGrath
  • Kia Scopio
  • Darryl Keeton 
  • Karen Garnick
  • Hannah Roth
  • Attie Poirier
  • Melinda Contreras
  • Taryn White
  • Sarah Griswold 

New York City 

  • Rebecca Norris

Pacific Punch (for more posts by these writers, please go to: www.pacific-punch.com)

  • Lindsay Taub, Pacific Punch Lead (West Coast: L.A., O.C., San Francisco, San Diego…)
  • Steve Mandzik
  • Amy Senger
  • Kristin Martell
  • Liesl Jackson
  • Julian Tyler 


  • Adeler Jewelers
  • Capella Hotel Washington DC
  • Orange Anchor
  • Second State
  • Copperwood Tavern
  • Pinot’s Palette Dulles
  • The Tailored Man
  • Conscious Venture Lab
  • Greater Washington Sports Alliance Foundation
  • RideScout
  • Clyde’s Restaurant Group
  • Conscious Venture Lab
  • Harper Event Management
  • Wooden Nickel Bar Company
  • The Tailored Man
  • The Woolly Mammoth Theatre
  • Blow Dry Now
  • Project Gravitas
  • BuyWithMe DC
  • Chris4Life Colon Cancer Foundation
  • Decorating Den Interiors of Northern Virginia
  • Equinox Restaurant
  • Miraval Resort
  • Park Hyatt Washington D.C.
  • Lindsay Volkswagen of Dulles
  • Open Skies
  • Reston Limousine
  • After-School All Stars
  • Leibsohn & Associates
  • Sofitel Lafayette Square
  • Northern Virginia Fine Arts Festival
  • Dog Den Golf
  • Buy a Brick Foundation