Want to win a toy for you little gal? Then just TWEET us at @pamelaspunch and YOU could win a signed miWorld™ gift to brighten up a young girl’s Christmas. Here’s the deal (and BTW, I just read an interesting article in New York magazine making us aware that parents are now educating children to code at an early age – much like learning a foreign language-it’s a different world now and young people are much more technologically advanced, so EMBRACE IT!): JAKKS Pacific, a leading toy company just announced it has collaborated with multiple top consumer products and retail like Claire’s, Dairy Queen, Sweet Factory, and our favorite cupcakery Sprinkles Cupcakes, to launch a new line of mini play environments called miWorld™.
miWorld will allow girls to build, play, collect and connect a miniature world of their favorite stores. The miWorld line will also feature compatibility with the miWorld DreamPlay app which utilizes patented iD recognition technology to recognize 2D images and 3D objects to bring the miWorld playsets to life on iOS smartphone and tablet devices. The miWorld DreamPlay app was developed and published by DreamPlay Toys, LLC, the joint venture between JAKKS Pacific and emerging technology company NantWorks, LLC, founded by Dr. Patrick Soon-Shiong.
From candy shops and accessory stores, to nail salons and cupcake bakeries, girls can build and design each miWorld “store” in ways that are authentic to each trendsetting brand. Girls can collect all five sets in the first assortment, fill them with realistic miniatures of food, make-up, candy, accessories and clothing, and create a mall of their very own. With the free miWorld app available for iOS devices, children can use the patented iD™ recognition technology to enjoy two ways to play with their miWorld toys. Within the app, girls can enjoy customizing the look of their miWorld avatar, shop at virtual miWorld stores, change the outfits and accessories of their avatar and take their virtual miWorld on the go. The unique augmented reality experience allows girls to interact with their avatar and the physical playset on their device screen through “hotspots” showcased in the app and enjoy magical surprises.
Candace Nelson, founder of Sprinkles Cupcakes and judge on Food Network’s Cupcake Wars (and a Pacific Punch Profile subject), stated, “I am excited to team up with JAKKS Pacific for the launch of miWorld. Young Sprinkles fans regularly tell me their dream is to open a cupcake bakery when they grow up. The miWorld playsets and app is a fun, creative way for them to build upon that dream!”
Enter to win a SIGNED TOY from Candace Nelson by TWEETING US AT @PAMELASPUNCH – letting us know you would love to have the toy for your special little girl!
This special miWorld toy will be available for purchase at Georgetown Sprinkles this holiday season 3015 M Street, NW – feel free to say you heard about it on Pamela’s Punch!
Pamela Lynne Sorensen is the founder of Pamela’s Punch, a leading source of information for the “who, what, when, and where” of Washington, DC’s elite social, professional, and philanthropic scene, which she founded in November of 2006. In 2012 she launched Pacific Punch, based in Los Angeles. Pamela comes from an extensive background in sales and business development from a variety of industries, has been involved with charities and fundraising for a number of years and holds several Board and leadership positions. She currently resides in Arlington, Virginia and when she’s not out on the town, she’s reading or writing while sipping fine wine, or traveling the country and the world ISO adventures, beauty, fun, food, style, libations, music, and the good life. Follow her on Twitter at @pamelaspunch.